META STORE
As Facebook transitioned to Meta, Meta Reality Labs partnered with Jam3 to conceptualize the first Meta Shop: an online store for all Metaverse products. An unique opportunity to create a design system that would streamline the different Meta brands in one place.
The primary challenge was to develop a cohesive design system that could effectively unify the diverse product offerings within Meta's portfolio, including Portal, Ray Bans, and Oculus.Given the distinct nature of these products and the varying agendas of their respective teams, our approach focused on creating a design language that could enhance each offering while maintaining a consistent brand identity. This involved carefully balancing the need for differentiation with the desire for a unified user experience across the entire product ecosystem.
Project Type
E-Commerce DesignResponsibilities
UI DesignCredits
Andrea MataLauren Grudzinski
Amy Wong
Steffen Christiansen
Raphael Mendez
Bruna Korb Lamin